Shell has built a highly engaged audience of over 1M followers across platforms. Best known for her comedic skits and relatable, hilarious takes on life's moments, Shell has been shortlisted for the ITV's 2025 Entertainment bCreator of the Year. Her humour, quick wit and ability to put an amusing, positive spin on life's challenges is adored by her audience, having documented her journey of beating stage four blood cancer.

‍

Shell is a long term Disney+ UK ambassador and her content during the reality show The Traitors was recognised by the BBC. In late April 2025, Shell was invited on a trip to Croatia with O2, and she has also worked with multiple household names, including TKMaxx, Strongbow and Hellmann's.